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In 845 days until Small Business Saturday 2028!

Small Business Saturday 2028 falls on November 25, 2028. Use the countdown to plan your celebration — history, traditions, fun facts and emoji stickers below.

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845
days to go

📖 Read the full Small Business Saturday guide →

🛒 About Small Business Saturday

A day to support local small businesses, on the Saturday after Thanksgiving. Celebrated in US.

🔗 More observances to look forward to

New Year's DayTax DayArmed Forces DayNational Flag DayIndependence DayLabor Day